Tuesday 4 December 2018

In the advent of digital marketing choose best ad film makers in India


Advertising film broadly called TV/web commercial is a form of promotion through different visual channels to market products and services. The agency term for creating an ad film with actual content is native advertising where the script is directly incorporated or talks about the product with creativity. Now-a-days digital advertisements promote goods and services with creative ideas a lot more than conventional advertising.

The Three Stages of Ad Film Making

Pre Production: Research & Planning, Idea, Scripting, Screenplay & Storyboarding.

Production:       Actual shooting and recording.

Post Production: Editing, Music, Dubbing, Cc, DI Export.

Nine beneficial points of making Ad film.
1.      Visual boost sales directly
2.      Good ROI
3.      Video is trustworthy
4.      Engage consumers
5.      Appeal to smart phone users
6.      Convey information in detail
7.      Visuals are entertaining
8.      Can reach a dull and lazy audience
9       Increases social shares


Some Key factors while making advertising commercial.

Should be product/service/brand specific:
Should be creative commercial
Should hit brand positively
Should display strategically
Should create connectivity
To fulfill these key factors you need to hire the best ad film maker in India

In this vast digital market there are many production houses that are making ad films but how do you choose the best among them? Some of the features Ad Film makers should have:

Experience: It reflects in the consistency of work, how the agency is growing, where makers stand in the market, do they behave like a brand? There are many agencies that have similar years of experience, so analyzing is very important to get an idea of which one you are going to opt for.

Clientele: After similar years of experience, agencies differ by their clientele profile. How many clients do they have? What is the status of their client in the market? How many of them are branded? These things give an idea of an agency’s capability. Handling branded clients itself shows the exposure of an agencies work.

Creativity: An important segment when you hire another brand for your branding. Creativity is the base for any ad film maker and agencies reflect their creativity by their sample work. Are the visuals fair enough to strike the audience along with product briefing, services and brand image?

Content formats: Different content formats are available in making Ad films like TVCs, Corporate Films, Audio-visual Presentations, Animation, Social Media Content, stop motion etc.

Services: Type of services ad agencies are offering gives you an idea about the size of the agency and how broad its portfolio is. Do they offer 360 degree advertising?

People prefer motion advertising in digital media platform although there are various medium of advertising. Mumbai, called the hub of ad film-making has various creative agencies in every streets and corners. Choosing best among them is a tough search.

Experience, clientele, creativity, content format availability and services in time push The Moon Studioz in top list. They are providing 360 degree marketing solutions to their clients. They are the finest in giving advertising solutions and in-depth strategy along with creativity across all channels. Moon Studioz has global clients from Africa, UAE e.t.c., also associated with different bollywood directors. They are into Digital media, Electronic media, Print media, Corporate Film Making, Ad Film Making, Feature film, VFX and what not.


Friday 30 March 2018

Best ad Film Makers and Ad film production house in Mumbai, India


Advertisements have the power to fascinate you, captivate you, charm you as well as repel you. Beautiful and touching to bold and controversial, the best ad film makers have a way of making the audience feel a turmoil of emotions- good or bad. No matter the consequences, they force you to remember the Brand. They play a very critical role in the viewer’s perception towards a particular brand, the purchasing behavior of an individual customer and the brand recall in the minds of the customers.

The best ad film makers make the viewers immerse into the advertisement and lure all your senses to remember the brand during the time of purchase. This of course can be achieved through a brilliant ad campaign. These ad campaign ideas do not pop up like popcorn in a convection oven. It requires a lot of thought, courage and hard work for execution. There are many creative geniuses, masterminds at play in the back end of every advertisement being created or viewed by the target audience to make the ad as creative and brilliant as possible.

It’s these creative geniuses at work that breathe life into every brand advertisement. They are the story tellers, the canvas holders. They are the ones who can paint words and speak pictures. They sprinkle their own pixie dust to regular advertisements and make something memorable, something magical. Every Ad film production house should have one of them, as they are the visionaries that take brands to new heights. They also design the course of the agencies future.

One such best Ad film production house in Mumbai, India is The Moon Studioz. Functioning at the heart of Mumbai suburbs, the moon studioz is a brilliant and powerful production house filled with creators, achievers and go-getters who have created masterpieces of advertisements. The Moon Studioz, as a production house has worked on vast projects to create the best ad films on television as well as social media catering to a crowd of millions. They have partnered with various directors and worked on brands such as Kalyan Jewellers, Dr Batra’s, Surya, Prime Meridian, DaikinAisen, Durex, EZONE, AMIIGO, Club Mahindra and PVR Cinemas to create an outstanding portfolio.
Such a huge clientele cannot be achieved simply through empty words and false promises. It’s the late hours of hard work, the immense brain storming behind every thought, the Excellence of work at the pre/post production stage combined with the under promise and over delivering attitude that has made moon studioz the best ad film production house in Mumbai, India.